I learned that events like the Laguna Seca Speed Tour in Salinas, California (May 2 - May 4, 2025) are great for local food and beverage industries and often the hotel industry, if planned well in advance when I attended he first Detroit Grand Prix in 1986. Souvenir merchandise also sold well at this event.
Information on this event follows:
Click for Laguna Seca Speed Tour Tix
Posted by Ruth Paget, author Eating Soup with Chopsticks and Marrying France